Late Thursday, while unconfirmed reports spread concerning an incident at Brown University, the network's Kaitlan Collins posted on social media, highlighting the uncertainty and pointing viewers to her channel's 9pm newscast.
While the network is hardly a impeccable news source, her statement seemed accurate for numerous observers. It stands as one of the broadcasters where you can find reality-based and generally dependable reporting – particularly during breaking news situations such as the one developing close to a New Hampshire storage facility.
A Precarious State Amid a Business Tug-of-War
Yet the news network, now four and a half decades old, finds itself in a uncertain state as two massive media corporations battle over ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has been drawn into a high-stakes game of corporate ownership, rather than as a question of what helps the news-consuming public.
“This is yet another example of the deep structural problems with roots in decades of policy decisions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The speculation about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a broader point.
“The narrative is crafted as a corporate drama with influential figures as the main characters, but there is hardly any discussion of the common good,” Pickard explained.
A Further Factor: Political Influence
The CNN scenario is further muddied by Donald Trump’s views about a network he has frequently denounced as perhaps his main “fake news” antagonist.
Think back to the shouts of “CNN sucks!” at Trump's rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now asserts that CNN needs new ownership. Many see this as a desire for ownership that will shield him from journalistic oversight. That is one reason why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.
Trump has reason to favor that suitor more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that venerable news network.
An Outcome of Continued Uncertainty
Notably, if Netflix wins, CNN and other cable outlets would first be spun off into a independent unit. This might be a welcome development to many at the network, but it’s not exactly a safe harbor. That setup could set up CNN for another sale. There is no finish line.
According to Timothy Wu, a great deal of this is illegal, anyway. The influential voice of big tech’s dominance stated that competition laws should block both deals.
“Both acquisition attempts would be harmful to the country, and both should be contested by anti-trust authorities,” Wu argued.
The Fundamental Issue and a Path Forward
Whatever happens with this particular battle, the underlying crisis persists.
“The present media landscape is a highly system hostile to democracy, but we must resist a sense of powerlessness,” Pickard noted. Regulatory choices – originating in the 1930s and 1940s – helped to build this overly commercial monster, and revised policy decisions can address it.
Is this likely in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Change is highly improbable now, but that should not imply it will not happen in the future.
Initiatives that bolster independent news organizations, reinforce local journalism, subsidize public media, and outlaw the concentration of media power in too few hands are within reach – they are essential for a robust democracy.
When it comes to media ownership, larger is not superior. And news organizations including CNN cannot be tools in the newest corporate chess match.